Thank you for your help working on the EVOKE website! As you work in WordPress, please implement the following standards.
1. Build your pages in WordPress Bakery Page Builder
EVOKE exclusively uses the X Theme and WP Bakery Page Builder to build webpages. If you unfamiliar with X or WP Bakery, check out the links below.
X Theme: https://theme.co/x/
WP Bakery: https://wpbakery.com/
2. No Custom CSS / HTML or Any Code
Please use the native elements in WP Bakery to build your webpages. Do not write any custom code to style your pages. Keep it simple.
3. Test your pages using Google Insights
Page Load Speed: https://developers.google.com/speed/pagespeed/insights/
4. Do the SEO Correctly
Each page you design for EVOKE should be complete with all current SEO best practices. EVOKE uses All In One SEO. If you are unfamiliar with this PlugIn, you can find a link below for more information. For each page you design, please complete the Title, Descriptions, & KeyWords. Additionally all images should include descriptive ALT tags. Below are a list of the KeyWords EVOKE uses. IMPORTANT – do not try to overpopulate metadata with too many keywords. Write naturally and in a sincere tone. The keywords should just fall into place for you.
Keywords: Photography, Photographer, Wedding(s), Houston, Video, Bridal, Engagement, Session, Natural, Relaxed, Organic, Fun, Affordable,
All In One SEO: https://semperplugins.com/all-in-one-seo-pack-pro-version/